Policy-Discussion

[Ian G <iang AT systemics.com>]

Greg Stark wrote:
> ...
> Should CAcert have a policy about the use of its logo


Yep.  That's general branding, 101.  If a brand is "not 
protected" then you will lose it in your first court battle 
with someone you try and stop.  For details, ask a lawyer. 
Short answer -- protect the brand.

Which means there should be a policy.  Now, this policy 
probably doesn't have to say "don't use..." and it may well 
include elements of "sharing" such as has been seen in the 
past.  But it does have to impress a judge from the 
standpoint of brand protection.


> for other than 
> websites?


No reason to exclude or ignore them.


> So, I’ll ask for permission here.


Help on reading the policy (existent or not!) would be more 
likely :)


> I would like to put the logo on a few 
> Polo shirts, and Coffee Mugs.  The shirts are for use at signing events 
> worn by participating assurors.


Audit Question:  do we care if CAcert "Assurer" mugs and 
t-shirts are widely distributed?  In my kitchen I have all 
sorts of mugs, and in my cupboard all sorts of t-shirts.

Normally I give them away or borrow/beg/steal them from others.

But if something purports to be "CAcert Assurer" grade and 
that might help me pretend to be a CAcert Assurer, does that 
raise a security question?


iang